When reserved scholarship student Ruby Bell witnesses an explosive secret, she finds herself in the crosshairs of privileged and arrogant millionaire heir James Beaufort. She is actually working towards her lifelong dream at the elite Maxton Hall School: studying at Oxford University. But her perfect plan is thrown into turmoil by James' appearance.

After the ruined welcome party, Ruby does everything she can to make sure things at the upcoming fundraiser run perfectly. That's why it doesn't suit her at all that James is now forced to be part of the committee and is celebrated there for his ideas. After an unexpectedly heated exchange between the two, it is suddenly Ruby herself who has to admit that she has gone too far.

Ruby and James get closer than ever at the Beaufort Store in London. But a surprise meeting with James' parents brings Ruby back down to earth: She doesn't belong in this world. When a poster of her and James makes her the No. 1 topic of conversation on the next school day, she makes an announcement to James: She wants to cut ties with him. For James, however, that is no longer an option.

After the party at Cyril's, nothing is the same anymore. Rumors are spreading and Ruby's feelings for James are going crazy. James is pressured by Mortimer and finds himself caught between two completely different worlds. But when the day of the presentation of the new "Young Beaufort" line falls on the same day as the fundraising gala, James has to make a decision.

The greatest high is followed by the lowest fall. The fundraiser is a great success, the letter of recommendation is secure and: Ruby and James finally got closer. But Mortimer catches them at the worst possible moment. The escalation in the Beaufort house ends with a dangerous threat from Mortimer - Ruby's future is in danger. To protect Ruby, James must do the unthinkable.

Finally, the time has come: The interviews at Oxford are about to begin and Ruby's dream is within reach. She's in her element - if it weren't for her roommate James. A distraction she doesn't need. The two try to avoid each other, but it doesn't take long before the tension between them explodes.

After a magical night of love, Ruby is walking on air. What she doesn't know is that James' life has been shattered by a heavy blow of fate. Out of control, he destroys their young love.

A special honor for Ruby: she is to organize the prestigious Campbell Gala! But while she tries to fully concentrate on this opportunity, James' return to Maxton Hall complicates everything. Because he is determined to win back her trust – whatever the cost.

An intimate moment in the photobooth leaves Ruby in doubt. But she has no time for emotional chaos as the Campbell Gala is just around the corner. When disaster strikes during the event, James risks everything to save Ruby's big night.

James' courageous appearance at the gala has consequences: his father, Mortimer, forbids him to contact Ruby. To protect their love, they both decide to keep their relationship a secret. But Elaine's invitation to a White Party threatens their secret.

Mortimer's unexpected return interrupts a romantic evening at the Beaufort Villa. What begins as a dangerous confrontation takes a surprising turn. But then Ruby receives a message from Alice Campbell that threatens to destroy her Oxford dreams.

An explosive rumor shakes the lacrosse final: Graham Sutton is having an affair with a student. As Ruby works towards her scholarship exams and James hopes for justice through his mother's will, the lovers suffer yet another setback. Have they underestimated the threat?